

Think about the last time you tried to delete something, say an email in your inbox. When it comes to design, red is often used to create a sense of urgency and caution, especially on websites and apps. Red is associated with the AIDS awareness campaign and also references communism.

In South Africa, it’s the color of mourning. In some eastern cultures, brides wear red on their wedding day. In Chinese culture, red represents luck and prosperity. On electronics, it may mean Off whereas green means On or Go in the example of the traffic light.Ĭulture can also influence the meaning of color. It’s also the universal color on street stop signs. For example, when a traffic light switches to red, it is a signal to drivers to stop immediately.

In our everyday lives, red is often associated with danger. Red, along with yellow and blue, is a primary color.
